Bashing men is in-fashion and a better look at Marketing by Me :D

Make a choice:

Blue pill and you stay in wonderland...



Red pill and I show you how deep the rabbit hole goes...



If you choose the Red Pill read on:













TV is an important part of our American society. In school we are socialized and yet the TV serves as an other way to socialize us. So many people spend long hours a day in front of TV and it's affecting the way they live their lives.



Think of all the problems in our society, lack of respect, impoliteness, selfishness, crime, all these things can be traced to what people watch on TV, which constantly shows negative things.



Everything on TV - from soaps to reality shows - is based off the idea of one person getting the better of somebody else, everything is packaged as a competition in which the winner is king and the loser is scum. No wonder people are so desperate to get the better of others all the time in our society.



Women control about 80% of the spending power of a household, that is why most commercials are aimed at them. Products are designed and marketed to women who are in constant competition with other women.



American sitcoms and commercials are replete with images of oafish,pathetic males who constantly need assistance from smart, smug females.



An epidemic of male-bashing commercials have popped up over the past few years on American television. Men are shown as lazy, being disrespected by women and their children, fat, etc.



A few examples are the show "Everybody Loves Raymond."

The husband is shown less intelligent than the wife and just wants sex. He doesn't help with the children, cleaning or can not preform simple tasks not because of an physical impediment, but just because he is a male. The wife simply must do everything and has to stay strong and hard as if the only reason he is there is for the paychecks.



In a Diary Queen commercial.

A young girl passes on an ice cream with her mom. The two sit down and a DQ employee gives her an ice cream, saying it’s from the young boy wearing “the donkey shirt.” She smiles at the boy and turns to her mom to say,“It’s like shooting fish in a barrel.”



This commercial shows the idea that men are idiots for trusting women and that they are disposable. Yet we seem to forget that being trusting is a good quality. The most disturbing part of all is the little girl's arrogance and sense of entitlement.



If the females and males switched roles in these ads, they would be banned, but in America today, bashing men is in-fashion and sexism both ways sells.



Proof of this is shown by the company who provides us with Dove for girls self esteem workshops commercials and the Axe commercials.



For those who are not familiar one of Axe's latest commercials is an unattractive male spraying himself with Axe and hundreds of perfect looking women in bikinis race towards him.



This commercial is marketed toward males by putting a false image of women in their minds. Women are shown to have thin, perfect tanned bodies with long shiny hair and makeup.



That same company also is responsible for the new Dove commercials.



One Dove commercial for example shows a little girl stopping and appearing to be staring at something where the camera then changes to go through what this little girl is seeing. It is add after add giving the same message. "Lose weight fast. Wear this. Use this." Telling what women should look like. The the camera goes back to a message "talk to your daughter before the beauty industry does" then the little girl continues walking.



These two commercials have the best marketing of all. They both completely sell to the targeted audience. Watching the Axe commercial for the first time I felt self conscious and embarrassment that I didn't look like those women. Then seeing the Dove commercial I felt like their was a company out there that finally understand, and I felt more compelled to buy their product.



Our Media is getting influenced by a wide variety of subjects. One is particular that affects Sexism is Feminism.



Feminism started out as movement designed to redress the imbalance in opportunities and conditions for women, but was hijacked by radical socialists employing Marxist techniques of class warfare to create division between men and women where none had existed.



It is important to remember that these negative messages are not just on the TV. They are surrounding us constantly in the outside world. Now with TV it is not just outside any more.



People watch behaviors and soon enough intended or not they will copy them.



-Laila Jihad



"Unfortunatley, no one can be told what the matrix is - you have to see it for yourself."

~ Morpheus, The Matrix



.... ;D